Kemei Privacy Commitment
Effective Date: July 10, 2025
Kemei is committed to protecting your information and ensuring it’s never mishandled. Kemei collects information via its websites to improve technology and user experience. This information is handled with care and confidentiality. You’ll always be informed about how we use the data you share.
This Privacy Notice explains how Kemei collects and uses information about you (Personal Information). This Notice applies both online and off to Personal Information Kemei gathers, such as when you use or access our website (www.yiwukemei.com), or any other applications or service that links to this Privacy Notice or when you communicate directly with us.
Please contact us if you have any comments or questions about our Privacy Notice.
Table of Contents
1. Information About You
Below, we describe the types of Personal Information that we may collect from you based on your interactions with us. This section describes what types of Personal Information we have collected over the past 12 months, and where it came from. Kemei does NOT collect “sensitive information” as defined by the applicable laws.
1.1. Information that You Provide Us Voluntarily
Kemei collects Personal Information you provide voluntarily. You can provide us with Personal Information when you communicate directly with us, or when you do so on behalf of a company you’re affiliated with.
We may collect the following categories of Personal Data directly from you:
- Identifiers like your name, physical location, email address or telephone number.
- Demographic Data is used to identify you, for example your gender and age.
- Financial information includes credit card and debit card details that you supply when purchasing Kemei Products.
- Account and Profile Information includes contact information, purchases information, communication preferences and your preferred hairstyle, hair length, texture and pattern. It also includes account credentials and items saved in your online shopping basket and for future purchases. The Profile and Account Information includes information that you provide voluntarily when you sign up for programs such as Kemei Pro.
- User content is any material you upload to our social media sites, blogs or other forums. Please be aware that any information you post in public areas will be collected by Kemei and other users, as well as the general public. It is strongly recommended that you don’t post information on the Services which could be used to identify you or to locate you by strangers or which you would not like to share publicly.
- Preferences and Feedback include your expressed interests, information about Kemei product you own, feedback on the performance and satisfaction of products, as well as information about your overall experience with our site.
- Audio Visual Information such as your voice or likeness captured in photos, videos, or audio recordings. This includes when you leave a voicemail on our website, post a review of a product on the site, or tag us with a picture or video on social media.
- You may provide any other information.
1.2. We may automatically collect or generate information.
Kemei will automatically collect certain types of Personal information when you interact with our Services. We may collect Personal information in the following contexts:
- Identifiers include information that uniquely identifies either you or your device, including, for example, your name, email, username, cookie identifiers and other unique identifiers.
- Device information is any data pertaining to your device, which allows you to interact with our Services. This includes your IP address, your device type, operating system version, your MAC address, your user settings or browser type.
- Internet Activity Information This includes your browsing history and search history. It may also include information about pages you visit before, during and after using the service, links you click, content types you interact with, frequency and duration of activities, products placed in your shopping cart, as well as other information.
- Commercial information includes, for example, a record of the product(s), including serial numbers and dates of purchase.
- Geolocation information includes the general or regional location of your computer or device when you access the Internet.
- Inferences derived from other Personal Information we collect about you, which may relate to your shopping behavior, preferences or other matters.
Our service providers and third parties working on our behalf, may use tracking technologies such as cookies, pixel tag, or other similar tracking techniques (“Collection Technologies”) in order to collect the above-described information when you access or interact with our services. We have described below how we use Collection Technologies.
- Cookies are text files that are placed on your device’s browser to store preferences, enhance and facilitate your experience.
- Web Beacons (clear GIF), Pixel Tags and Scripts. These Collection Technologies consist of small, transparent images or lines code that record your interactions with our Services. These technologies can be used to track, for example, whether a user visited a certain web page or clicked a specific feature. These Collection Technologies may be included in emails to determine if messages were opened, forwarded, or acted upon.
The categories of Collection Technologies that we use are listed below. These are the most common ways to classify cookies. However, there may be cookies that do not fall neatly into any of these categories.
- Strictly Necessary:Cookies which are essential for the functioning of our website and can’t be turned off on our system. These cookies are only used when you request services such as setting privacy preferences, logging into your account or filling out forms.
- Functional : Enables the website to offer enhanced functionality and personalized service based on the interaction you have with the site. Cookies can be used to store preferences, such as usernames, regions, and languages, on a website. Cookies are used by the website to keep track of what you add to your shopping basket, including when you abandon your cart. This information is then used to decide when to send SMS cart reminders.
- Analytics : These are cookies that are used to gather data about how users use websites, the pages they visit most frequently, and if there are any error messages. Performance cookies include cookies that track page views, the idle time of a user, bounce rates and page load times.
- Targeting and Advertising : Intended to collect information about you from your device in order to show you advertisements based on topics relevant to you. Our advertising partners may use these cookies to create a profile about your interests and display relevant ads on other websites.
Please see below the section “Managing Cookie Preferences and Other Collection Technologies” for information on how you can manage your preferences in relation to our use Collection Technologies.
1.3. Information Collected from Third Party Sources
Third parties may provide us with your Personal Information in order to operate our Services, and provide the products and/or services that we think may be of interest.
- Your friends who can refer you to others.
- Service providers, like those who help manage our social media platforms, and assist in managing Kemei’s social media strategy.
- Business Partners, such as those who assist us with product trials and protection of our products; and those who enter into brand partnership with us.
- Advertising Partners, such as partners that send us the contact information of consumers who have signed up to receive marketing communication.
- Social Media platforms, If you follow one of our brands in social media, such as Meta (formerly Facebook), Instagram or Twitter, then we may collect your personal information when communicating or interacting with us on the social media site. It is important that you know that any personal information you provide on social media sites, like Meta or Instagram or by tagging or identifying us with a hashtag or (@),, may be made public and subject to privacy policies. You should review the privacy policies on any third-party websites you visit in order to learn about their data collection practices.
These third-party sources may provide us with Personal Information such as:
- Identifiers like name, phone number, postal or e-mail address, as well as social media identifiers.
- Audio Visual Information, like your voice or likeness captured in photos, and when you tag us with a picture of you on social media.
- Commercial informationsuch a as information on the products that you have purchased and how much money you spent.
- User contentyou upload or make available on the internet, such as in your social media posts and publications.
2. How We Use Your Information
Personal Information is used for many purposes. We use it to run our business, to offer you the best possible products, services and experiences, and to help us conduct our business. Below are some of the ways in which we use Personal Information.
- To give you access to our website,including servicing your accounts and maintaining the security of the website.
- To offer you our products and services, including fulfilling your orders, processing your payments, facilitating trial programs, as well as assisting you in any transactions related to your purchase, such exchanges or returns.
- To reply to you or notify you, including when you make an order, contact us with a request or question, enter into a contest, sweepstakes or survey, let you or your company know that an order has been completed, or let you or your company know when a product is in stock.
- To customize your experience with us. This includes remembering your interests and preferences and customizing the products and services that we share with you. We also track and categorize all of your activities and interests.
- To research and analytic purposes. This includes understanding how you use our website, how you shop, the devices and methods you use to access it, and making improvements to our website.
- To market and advertise, includes sending you marketing and advertising messages tailored to your interest and of a more general nature.
- Manage any programs that we offer or use, such as our loyalty or affiliate programs or Kemei Pro Program.
- To serve our business needs, such as to improve and operate our business, conduct research, maintain our accounts and programs, understand how you feel about our services, including our website, detect and prevent fraud, or misuse of the Services, and any other lawful business purpose.
- For safety, compliance, and fraud prevention purposes. including in order to protect or defend us, you, the client, or other third parties from harm, including legal proceedings. including responding to court orders, lawsuits and government requests. including in order to address legal and regulatory compliance. including notifying you of safety or product recall issues.
- To purposes for which you have consented, including when the Personal Information was collected.
3. Disclosure and Sharing of Personal Information
Kemei may share the Personal Information that we collect with third parties. We will never sell your Personal information.
3.1. Service Providers.
We may share Personal Information about you with third parties who provide services for us or assist in the operation of our Services (such services as marketing, customer service, hosting, analytics and payment processing). These third parties are only allowed to use your Personal Information as we direct or authorize them. They may not use or disclose your information in any other way.
3.2.Business Partners.
Our business partners (such as extended warranty providers) may receive your name, contact details, and information about purchases (such as the products purchased and coverage/warranty obtained).
3.3. Advertisers or analytics providers.
We may use Personal Information for the following purposes: (1) marketing and advertising efforts, such as serving interest-based ads across the Internet, tracking and categorizing your activity and interests over time, on our website and application, and third-party websites, mobile applications and other applications; (2) research and analysis efforts, such as to better understand how you use our website and application to optimize those technologies and enhance your experience. In order to do so, we may use Collection Technologies to share Personal Information with third-party analytics or advertising providers (collectively “Analytics Providers”). These Advertising and Analytics providers use Collection Technologies to collect and store data about you and how you use the Services. This excludes the text message originator opt-in consent and data, which won’t be shared with third parties.
You can find them here:
- Google Analytics. Google Analytics Privacy Policy provides more information on how Google uses personal data (including to its own ends, such as profiling and linking them with other data). Click here to learn how you can opt out of Google Analytics using your data.
- Please visit Facebook’s Data Policy for more information on how Facebook (now called “Meta”) uses your personal information. Click here to learn how you can opt out of Facebook using your information. You must be logged into your Meta/Facebook Account to do this.
- Criteo provides a Dynamic Retargeting Service. This allows us the opportunity to show you advertisements for products which are more likely to interest you on the Internet. Please visit Criteo’s Privacy Policy for more information on how Criteo utilizes your personal information. Click here to learn how you can opt-out from Criteo using your information.
3.4. Professional Advisors
Your Personal Information may be disclosed to professionals such as auditors, lawyers and insurers when necessary to perform the services they provide to us.
3.5 Compliance, Fraud Prevention, and Safety.
Your personal information may be shared for compliance, fraud prevention or safety purposes as described in Section 2 (How we use Personal Information).
3.6 Transfers of Business.
We may share, sell, transfer or otherwise share all or part of our assets or business, including Personal Information in connection with an actual or potential business transaction, such as a merger, acquisition, reorganization, reorganization of assets or corporate divestiture.
3.7 Your Consent or Instruction.
If you give us your permission or instructions, we may share your Personal Information.
As permitted by law, we may share anonymous or aggregated information that does not allow you to be reasonably identified with others. Please be aware that any Personal Information you provide to a blog, profile, comment section or forum within our Services or on social media pages will likely be made available to other users or public.
4. Retention and Use of Personal Information
Your Personal Information is retained for as long as necessary to achieve the purposes described in this Privacy Statement, unless the law requires or permits a longer period of retention. Please be aware that we may need to retain some or all of your Personal Information in order to comply with legal obligations, resolve disagreements, enforce agreements, protect against fraud, deceptive or illegal activity or for other business purposes.
5. Your privacy rights and other choices
Here are some of the rights and choices that you have in relation to your Personal Information. Some rights may differ depending on where you live.
5.1. Privacy Rights
Several states grant individuals data rights. You may be entitled to the following rights depending on where you live.
- Access your Personal Information,which gives you the right to confirm that we are processing any Personal Information of yours; confirm the categories in which we store your Personal Information and obtain a copy on a portable medium.
- Correct your Personal Information We may offer self-service tools in some cases that allow you to do this.
- Delete your Personal Information
- Opt Out of Your Personal Information being Used for Certain Purposessuch a: (1) targeted advertisement; (2) the sale of your Personal Information and (3) certain profiling that results in legal or similar significant effects to you.
If you would like to exercise your Privacy Rights, have any questions regarding them, or wish to appeal a particular decision concerning a request for privacy you made, you can contact us via email at huyikemei@gmail.com.
5.2. Managing Communication Preferences.
You can contact us if you do not wish to continue receiving marketing communications. The information is available below in the section How to Contact Us. You may be able to change your communication preferences by using the unsubscribe and opt-out options that are available in our digital marketing communications. If you choose to opt out of marketing communications, you may still receive non-promotional messages, such as those regarding ongoing business relationships or administrative messages.
5.3. Managing Cookie Preferences and Other Collection Technologies.
You will see a banner when you first access our Services. This banner offers you the option to accept or refuse cookies and Collection Technologies, except for those that are strictly required for a specific service. You can change your choice by clicking the “Your Privacy Options” link at the bottom of the website.
You can choose to control how your browser handles cookies by changing the settings in your browser. You can control this in some devices’ settings. Certain services and websites may not work properly if you refuse to accept cookies. Check the settings menus of your browser and device to see how you can change the cookie preferences.
The following links will provide you with information about how to manage cookie settings in certain browsers:
- Cookie settings in Chrome
- Cookie settings in Firefox
- Cookie settings in Internet Explorer
- Cookie settings in Safari
Note that opting out of cookies on mobile applications is not possible. You can opt out of personalized ads on certain mobile applications by following these instructions for Android, iOS and others.
You can also opt-out of targeted advertising from data partners or other advertising partners who participate in self regulation programs by visiting websites provided by the online advertising industry. Visit the Network Advertising Initiative or the Digital Advertising Alliance to learn more about targeted ads, consumer choice and privacy.
If our use of Collection Technologies can be considered a “sale”, or “share”, then you may opt-out of these tracking technology by sending a request through the “Your privacy choices” link at the bottom of our site. You may not have access to certain features on our website if you choose to opt out of using these tracking technologies.
5.4. Geolocation Data
You can stop geolocation data collection at any time if you change your preferences in the browser or mobile device settings.
6. Security practices
Kemei has taken administrative, technical and physical measures to protect your Personal Information. We take measures to protect your Personal Data, but no transmission method over the Internet can be guaranteed as secure. We cannot, therefore, guarantee the security or privacy of your Personal Information. We do not accept any liability for the unauthorized use, disclosure or loss of your Personal Information.
7. Where and how personal information is processed and stored?
We may transfer, process, and store your information anywhere in the World, including the United States, or any other country, whose data protection laws may differ from those where you live.
8. About Children
Our services are available to anyone 16 years old and older.
We comply with the Children’s Online Privacy Protection Act (COPPA) and will not knowingly gather personal information about any child under 13 unless a guardian or parent consents to this collection and use. If a parent discovers that their child has given us personal information without their consent, they should contact us by email at huyikemei@gmail.com. We will delete any personal information that we receive from a child younger than 13 years old.
9. Links and other Websites
Links to third-party websites or online services may be included in the Services. These links do not imply that we endorse or are affiliated with any third parties. Our content may also be found on websites, mobile applications, or online services not affiliated with us. Other websites, mobile apps and services have different rules for the collection, sharing and use of your personal data. Please read the privacy policies on the websites, mobile apps, and online services that you use. Also, please review the privacy policies for the advertisers who may have ads displayed while you are using our Services.
10. Modifications to the Privacy Notice
As permitted by law, we may amend this Privacy Notice and apply any changes made to previously collected information. The date will be updated at the top of the Privacy Notice. We will update this Privacy Notice at least once every 12 months. We will try to notify you if we make material changes to the way that we collect, share, or use the Personal Information you provide. For example, by posting a prominent notice on our website.
11. Contacting Us
Kemei is happy to receive your questions and comments. Please send an email to us at huyikemei@gmail.com if you have any questions, complaints, or concerns about our Privacy Notice, or our practices regarding information. You can also exercise your rights by contacting us.
Please contact us if you have any questions regarding our privacy practices.
- Address:1377-1 Yinhai International Business Center No. 1377,Chouzhou North Road, Futian Street, Yiwu City, Zhejiang Province
- Telephone: +86-18966020761
- Email: huyikemei@gmail.com